Unikrn, one of the largest esports betting platforms in the world, has debuted a new product that allows fans to place crypto bets on Fortnite and Apex Legends streams on Twitch. While no partnerships with star gamers have been established, the company believe exposing the esports betting community to crypto will increase adoption.
Esports betting platform debuts new online gambling features
Cryptocurrencies have been quick to penetrate almost every industry, and the world of online gambling is not an exception. However, as the industry matures, so do the needs of its customers.
Unikrn, one of the most popular esports platforms in the world, has decided to tap into the increasing demand of its users to bet not just on top tier esports games, but on smaller tournaments around the world. The company has just debuted a new feature that allows its users to place crypto bets on streamers on Twitch and other similar platforms.
While Unikrn currently allows its users to bet on high-profile tournaments, the lack of events throughout the year means all bets are concentrated in the few days that such tournaments take place. To provide users with more content to bet on, the company introduced a new system that allows its users to bet on the outcomes of first-person-shooter games on streaming platforms.
For now, the company will only enable betting on the “very best streams,” but could expand it to more streamers and games in the future. Andrew Vouris, the COO of Unikrn, said that their platform will “tap the potential of this unprecedented volume of competition-based entertainment,” and called streamers the “star athletes of a new generation.”
How does the platform work
According to Rahul Sood, the CEO of Unikrn, users will be able to open up live streams on platforms such as Twitch and bet on a variety of different things within the game – on whether or not the streamer will win, how long will the streamer survive, how many kills will he have, etc.
The platform will use computer vision to follow the stream alongside the user and determine the outcome of the game. Unikrn’s software will also use the watch time to built up its book on that particular streamer and game, which will strengthen their overall position.
Apart from enabling users to place their bets in crypto, Unikrn will also enable past-betting on Counter-Strike: Global Offensive (CS:GO) matches. The company calls the product “Virtual Betting,” and will allow users to bet on individual matches within a professional CS:GO game. Therefore, even if a user knows the outcome of the entire game, they won’t be able to know the result of a match they’re seeing.
It might take a while until Unikrn’s new gaming products rollout in the US. In most cases, the company will need to establish a partnership with a local casino in each state for their product to be approved,
However, their Isle of Man gambling license will enable the company to operate in the rest of the world.
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